Discover how your work powers AI.
How can attribution help creators, rights holders, and publishers?
ProRata Attribution connects AI answers to sources and measures each source’s contribution. Creators, rights holders, and publishers can see which claims their work supports and use that evidence to inform licensing and enable fair, transparent compensation.
Your contribution should be visible wherever it is measured.
An AI answer can bring together information from many sources. ProRata’s claims-based approach makes those contributions inspectable, so you can see the role your work plays and discuss its value with evidence.
Studies have shown that educated individuals tend to live longer, healthier lifestyles.
Attribution by ProRataInteractive example
What could you examine?
Understand content use
Examine the claims your content supports and trace them to the relevant articles and passages.
Measure your contribution
Review proportional contribution scores that account for the distinctive support each source provides to an answer.
Enable fair compensation
Use consistent contribution evidence in licensing and commercial discussions.
The education example illustrates attribution across a defined source corpus. Supported formats and content access are agreed with the team.
What would you like to understand about your content?
Tell us about the work you create, represent, or publish and the questions you have about its use in generative AI. We can discuss the source evidence and contribution measures that would be useful to you.
Learn moreFAQ
Can attribution show where my work supports an answer?
Yes. Within the source corpus being examined, ProRata connects individual claims to supporting passages and aggregates contribution by article and publisher.
Does attribution automatically pay rights holders?
Attribution provides measurement infrastructure for compensation. Payment depends on the relevant rights, licenses, and commercial agreements.
Is publisher content used for model training?
No. Publisher content supplied to ProRata for attribution is never used for model training.
How is content made available for attribution?
Publisher content remains under your control and is never used for model training. The team agrees content access, source scope, and data-handling requirements with your organization.
Can ProRata attribute images, audio, or video?
Support depends on the format and workflow. Discuss your image, audio, or video use case with the team to confirm current capabilities and scope. The example on this page demonstrates attribution for text.
How can we learn more about ProRata Attribution?
Tell us about your organization and what you want to understand about AI content use. Our team can discuss how attribution could support your content, review process, or platform.